If the past few months have shown us anything, it’s that the wedding industry is incredibly resilient. That wedding business owners and professionals across the country are here to help people celebrate love—in good times and bad.

More than a thousand wedding pros participated in The Wedding Pro Survey. To tell us about their businesses, their dreams, and how they are weathering some seriously uncharted waters.

Curious to see their insight? Keep scrolling.

1,120 wedding pros responded

and

we asked

Meet the Pros

65% of pros surveyed are soloproneurs

50% have been full time for more than a year

50%

There is no magic recipe for building a successful business in the wedding industry, but thanks to you, we all can learn from each other’s missteps and successes! Thank you to everyone who took the time to contribute to The Wedding Pro Survey—wishing you all well and for 2021 to be your best year yet!

Thank you

#weddingmarketing

where do the pros get qualified leads?

of pros surveyed spend less than $1,000 a year on marketing

50%

29%

25%

23%

of pros surveyed get their qualified leads from The Knot

of pros surveyed get their qualified leads from WeddingWire

of pros surveyed get their qualified leads from Pinterest

Booking season

which brings us to...

Did you know?

are lost to another pro

are lost due to availability

60%

20%

On average, 65% of leads are booked or lost within 10 days. Of those lost, 80% are lost due to budget constraints.

On average, 65% of leads are lost or booked within 10 days.

Of those lost, 80% are lost due to budget constraints.

In good times & bad

How Covid-19 has affected our businesses

Are you going to apply for any fundingto get you through this time? ( check all that apply)

"I'm trying to come up with other creatives sources of income unknowing when the main cash flow will be back."

– Surveyee

There is no magic recipe for building a successful business in the wedding industry, but thanks to you, we all can learn from each other’s missteps and successes! Thank you to everyone who took the time to contribute to The Wedding Pro Survey—wishing you all well and for 2021 to be your best year yet!

Get the full survey results and all the latest news

Join our community

The wedding pros behind the survey

For wedding pros. By wedding pros. Because we know how hard it can be to succeed and we want to make it easier for you to do just that!